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Jason Hope: Opined About Social Media Platforms and Marketing

Social media has become an integral part of our daily lives. Today, over 80% of people have access to the Internet, and 91 percent have a mobile phone. The behavior of users on platforms such as Facebook and Instagram has changed these platforms, making it easier for marketers to create loyal communities. According to Jason Hope, expanding a business requires focusing on mobile app advertising and building a solid social media presence rather than focusing on websites. 


Social Media Platforms Advertising


Jason Hope explains the benefits of social media and the current e-commerce all around the world. Social media networks are vital and increasingly important since consumers trust social sales and will buy products via apps. Social platforms provide information, news, and entertainment to their users. They allow people to share information and tips and grow their businesses. 


As a result, some brands have shifted their focus from their websites to their social media business pages to reach their audience. Social platforms have gained more followers, leading to increased sales. The average social media user spends about two hours and 45 minutes daily on social media. According to Jason Hope, this makes checking their social media daily a routine. Some even check their apps first thing in the morning, showing how social media has captured people’s attention. 

Business Gurú Jason Hope Success Tips

Jason’s Hope Opinion on Facebook Popularity


While Jason Hope does not believe Facebook is going away, the site is losing popularity. He explains this is happening because people’s interests are shifting toward Twitter and Instagram. Hope believes that Facebook’s popularity is declining because of a lack of interest from Gen Z users and trust from the public. With Facebook’s mass data leak, users raised privacy concerns and questioned the platform’s trustworthiness. Jason Hope believes that to regain popularity, Facebook must introduce new exciting features. 



Social media platforms are no longer just social media sites for communicating or distributing information. Nowadays, business happens online. Jason Hope states that they surpass users’ expectations and go beyond what people thought possible.